ROSEBOWL Warriors in Pink Shoot 2016
GTB Detroit 2011 - Present
Home & Beyond 2003 - 2010
J. Walter Thompson 1999 - 2003
I lead the CRM creative team and the
Ford Warriors Pink cause marketing initiative
as an ACD. I write, develop and manage a gamut of projects and programs for
Ford and Lincoln. Other clients include Detroit Children's Choir & Mackinac State Parks.
Outside of some freelancing, I went into
full-on mom mode when my first daughter was born. I was hired by GTB (which at that time was Team Detroit) not long after my second daughter started school.
Ford car, truck & SUV. Cause marketing. CRM, print, OOH, direct, web. Won a slew of awards, including a couple Caddies, a Mobius and an International Automotive Advertising Award for the Thunderbird Collection.
Campbell Ewald 1996-1999
Meridian Advertising 1994-1996
MSU/ WSU Masters '01/Bachelors '94
Delta Faucet. Masco. Whirpool. AC Delco.
GMAC. Chevy. IBM. Top Driver. Print, direct, catalog, web, radio, POS. Won a Mobius for an integrated Masco Trade Show Direct Mail campaign.
Kmart, Kmart and Kmart. If the Big K sold it, I wrote about it. Print, circulars, POS. I also wrote destination articles for Utell Travel... And did I mention Big K?
Michigan State University: MA in Advertising.
Wayne State University: BA in Journalism.
OCC & the In-Laws' Institute of Required Learning: German Language Classes